Financial Education
How I Scaled a Financial Product to $3M Revenue in Just 90 Days
See how I transformed $1.9M ad spend into $3M revenue for a leading financial education platform.
- ROI on Primary Campaign
- 138%
- Qualified Prospects
- 388,763
- Monthly Ad Spend
- $1M
- ROI at Scale
- 123.85%
The challenge
Its Today Media needed to rapidly scale AI Wealth Window to increase their customer acquisition while maintaining strict profitability targets. The challenge was reaching qualified investors interested in AI opportunities without breaking Google's strict financial advertising policies.
My approach
I implemented my proven 3-step scaling framework focused on precision targeting, video-first approach, and data-driven scaling.
01
Precision Targeting
I used a strategic approach to audience targeting to maximize efficiency.
- Started with ultra-targeted financial audiences
- Expanded strategically based on performance data
- Beat CPA targets by 8.5%
- Achieved 138.89% ROI on top campaign
02
Video-First Approach
I leveraged video content to engage and educate potential investors.
- Created high-converting video campaigns
- Leveraged expert testimonials for credibility
- Optimized for compliance without sacrificing conversion
- Implemented continuous creative testing
03
Data-Driven Scaling
I used performance data to guide strategic scaling decisions.
- Scaled from $0 to $1M monthly spend
- Maintained 123.85% ROI at scale
- Generated $2.37M in direct revenue
- Implemented advanced attribution modeling
The results
My 3-step framework delivered exceptional results, generating $3M in revenue (including email sales) in just 90 days.
- Total Revenue
- $3M
- Best Campaign ROI
- 138.89%
- Lead-to-Sale Rate
- 4.03%
- CPA
- $114.86 (vs $125 target)
- Qualified Prospects
- 388,763
- Direct Revenue
- $2.37M
Let’s look at your acquisition strategy
I’ll help identify where your campaigns, funnel, and tracking need attention.
Book a strategy call